All aspects of communication

PR expert Mbissine Diouf has been working for GIZ in Senegal for 11 years. She works across many areas.

PR expert in Senegal: Mbissine Diouf (Photo: Sylvain Cherkaoui/Cosmos)

‘I'm interested in all aspects of communication,’ says Mbissine Diouf, who has been working for GIZ in Senegal for 11 years. As assistant to the director of the country office in this West African state, she works across all the areas in which GIZ operates. Diouf is based primarily in the office in the capital, Dakar, where she studied communications and German.

As often as she can, though, she takes the opportunity to visit the projects being financed by the German Federal Ministry for Economic Cooperation and Development in the interior of Senegal. These include a project on energy efficiency and another focusing on decentralisation and local development.

Diouf also runs the event management division, where her role has included organising the recent Economic Community of West African States (ECOWAS) conference, attended by 600 delegates. Another part of her job involves delivering in-service training in communication for her colleagues.

published in akzente 1/16